Brand Selection & Protection

Verso supports the global brand strategies of renowned large and small companies, ranging from wineries to famous apparel brands to technology companies. We have extensive experience supporting global trademark clearance and registration strategies.

GLOBAL TRADEMARK CLEARANCE SEARCHES

We perform comprehensive trademark clearance searches in the US and around the world. Our US searches can include an in-depth analysis of the trademark registry and unregistered use. For global clearance, we search national and global registries and partner with foreign counsel. We’ve assisted clients in launching numerous brands and have specific expertise in launching wine brands.

WORLDWIDE REGISTRATION

We file and manage trademark portfolios worldwide. We can register a trademark in every jurisdiction through our firm and our trusted network of experienced foreign counsel.

Regenerative Organic Alliance

An example of recent success at the USPTO, we overturned a refusal to register our client’s REGENERATIVE ORGANIC CERTIFIED certification mark.

THE OWL & THE DUST DEVIL

We filed and oversee the wine brand’s global trademark portfolio.

COPYRIGHT PROTECTION

We work with artists and brand owners to protect their copyrights for artwork, product packaging, logo designs, patterns, and marketing materials.

TRADE DRESS

We have successfully registered and protected trade dress rights for a variety of goods and services, including wine, apparel, food products and retail spaces.

LA PELLE WINES

Represented wine brand in protecting its shovel trade dress.